BRIX Tips | UX/UI, Conversion, and Product Tips

Weekly product growth insights

UX patterns that improve conversion

Discover practical ideas for navigation, forms, onboarding, trust, and checkout so your team can ship better user experiences and grow faster.

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Status & feedback

Stock photos next to testimonials signal fake reviews. Use real customer photos with full name, title, and company to make social proof believable.

Checkout & payments

Trust badges and guarantees near the payment button reassure users at the moment of commitment, reducing hesitation and cart abandonment.

Forms & inputs

Placeholder-only fields lose their label the moment a user types. Persistent labels above each input keep context visible throughout.

Actions & CTAs

Small buttons force users to tap repeatedly to hit the target. Use full-width or generously padded CTAs to reduce missed taps on mobile.

Actions & CTAs

Generic 'Learn more' buttons force users to read the full card before acting. Intent-matched labels like 'Explore features' do the work instead.

Actions & CTAs

A CTA below the fold only reaches users who scroll. Placing it above the fold makes the primary action visible the moment users land on your page.

Forms & inputs

Every field you add to a form is a reason to stop. Remove non-essential fields and more users will complete it.

Status & feedback

Generic errors like 'There was an error' leave users stuck. Specific inline messages that show an example help users fix issues fast.