Checkout & payments tips

11 tips curated around Checkout & payments best practices.

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UX tip graphic titled 'Display important policies prominently.' The left panel marked with a red X shows a product card for a 'Basic T-Shirt' priced $69 with a 'Buy now' button, where the only policy links sit as tiny grey text in the footer: 'Shipping · Returns · Warranty'. The right panel marked with a green checkmark shows the same card with a row of reassurance badges directly below the button: '30-day returns', 'Free shipping', '2-year warranty', and 'Secure checkout, SSL encrypted'. BRIX Templates branding at the bottom.

Checkout & payments

Jun 15, 2026

The reassurance a buyer needs is worthless if it's hidden in the footer

Returns, shipping, and warranty answers buried in footer links leave buyers hesitating. Surface them next to the buy button so doubt clears before the click.

UX tip graphic titled 'Compare your price to familiar costs.' The left panel marked with a red X shows a plain pricing card displaying '$59 USD' above placeholder lines and a 'Get started' button, with no context for the number. The right panel marked with a green checkmark shows '$59/mo, one-time payment' above a small comparison table headed 'What it would cost you': 'Hiring an agency $2,000', 'Freelancer $400', and 'Our tool $59' highlighted at the bottom. BRIX Templates branding at the bottom.

Checkout & payments

Jun 11, 2026

A price means nothing until the visitor has something to weigh it against

A number alone feels expensive. Anchor your price to a cost the visitor already understands and the same figure starts to read like a bargain.

UX tip graphic titled 'Show prices in local currency.' The left panel marked with a red X shows an order summary card with a subtotal of '€150,00', a shipping cost line that reads 'Calculated at checkout', and a total of '€150,00' with the footnote 'Taxes and fees calculated at checkout' — an incomplete European-formatted summary with unknown fees. The right panel marked with a green checkmark shows the same card in US format with a subtotal of '$176.00', shipping of '$17.00', tax labelled '16% Equivalent Rate' at '$35.00', a final total of '$228.00', and a green confirmation line 'Final price — no surprises at checkout' above a purple Checkout button. BRIX Templates branding at the bottom.

Checkout & payments

Jun 1, 2026

A foreign currency at checkout is a calculation buyers don't want to do

International shoppers convert more when prices appear in their own currency with tax and shipping itemized so totals never surprise at checkout.

UX tip graphic with the title 'Make sizing information easy to find clearly.' Two product detail pages stacked: the top marked with a red X shows a 'Basic T-Shirt' page with 468 reviews, crossed-out $99 USD and $69 USD, a placeholder image, and a 'Product Information' header with no visible sizing help. The bottom marked with a green checkmark shows a 'Basic T-Shirt' page with 314 reviews, the same price, size buttons S, M (selected), and a small 'Size guide' link next to them. A size guide popover sits to the right showing a 'in / cm' toggle and a table with columns 'Size', 'S', 'M', 'L' and rows 'Chest', 'Waist', 'Hips', 'Height' filled with measurements. BRIX Templates branding at the bottom.

Checkout & payments

May 27, 2026

Hidden size guides push shoppers to other tabs — and often other stores

Buried size guides increase returns and abandoned carts. Place a Size guide link right next to size options so shoppers check fit without leaving the page.

UX tip graphic with the title 'Reveal shipping costs clearly before checkout.' Two order summary cards side by side. The left card marked with a red X shows a minimal 'Order details' block with only 'Total $54 USD' and a muted 'Checkout' button, plus a 'Have an account? Log in' link below. The right card marked with a green checkmark shows a fuller 'Order details' block with itemized lines for 'Shipping cost $15.00', 'Subtotal $95.00', and 'Total $110 USD' in highlighted purple, followed by a prominent purple 'Checkout' button. BRIX Templates branding at the bottom.

Checkout & payments

May 26, 2026

Surprise shipping costs at the last step are one of the biggest reasons carts get abandoned

Hidden shipping fees revealed at checkout drive cart abandonment. Show shipping cost early in the order summary so the total never surprises a buyer.

UX tip graphic with the title 'Show products from multiple angles with smooth zoom interaction.' Two product detail pages stacked: the top marked with a red X shows a 'Basic Running Sneakers' page with 468 reviews, crossed-out $299 USD and $169 USD, size options 41-45, and a large empty placeholder where the product image should be. The bottom marked with a green checkmark shows a 'Training Running Shoes' page with the same price and size options, a clear 3D rendering of a blue and white sneaker rotating on a platform with horizontal arrow controls, and four small thumbnails stacked to the right. BRIX Templates branding at the bottom.

Checkout & payments

May 25, 2026

A blurry product image makes shoppers guess — and guessers don't buy

Single low-quality product photos leave shoppers uncertain and returns climb. Use multi-angle galleries with zoom so buyers can inspect every detail.

UX tip graphic with the title 'Use a feature comparison table for pricing plans.' Top section marked with a red X shows three stacked pricing cards (Basic $19, Pro $49, Business $119) with truncated feature lists. Bottom section marked with a green checkmark shows a feature comparison table with plans as columns and features as rows, with checkmarks showing what each tier includes. BRIX Templates branding at the bottom.

Checkout & payments

Apr 11, 2026

Pricing cards that hide half the features make every plan look the same

When plans differ across multiple features, card layouts force users to scroll and remember. Comparison tables make differences scannable at a glance.

UX tip graphic with the title 'Show plan savings directly in the pricing UI at a glance.' Two pricing cards side by side with a Monthly/Annually toggle: the left card marked with a red X shows just '$23/month' with no savings context, the right card marked with a green checkmark shows '$23' with a strikethrough '$29', a 'Save 20% · $72/year' badge, and 'per month, billed annually' text. BRIX Templates branding at the bottom.

Checkout & payments

Apr 10, 2026

A price without context is just a number — show the savings to make it a deal

A bare price with no context gives users nothing to compare. Show savings badges, crossed-out prices, and annual totals so the value is obvious at a glance.

UX tip graphic with the title 'Draw attention to the plan you want users to choose.' Top section marked with a red X shows three equal-weight pricing cards (Basic $19, Pro $49, Business $119) with identical styling and outline buttons. Bottom section marked with a green checkmark shows the same three plans with the Pro plan elevated, featuring a 'MOST POPULAR' badge, larger card, and a purple filled CTA button while the other plans have outline buttons. BRIX Templates branding at the bottom.

Checkout & payments

Apr 6, 2026

Equal-weight pricing cards turn a simple choice into an exhausting comparison

When all pricing plans look the same, users stall. Draw attention to the recommended option with visual emphasis to reduce comparison time.

UX tip graphic with the title 'Don't force account creation during checkout.' Two order summary cards side by side: the left card marked with a red X shows a 'You'll need an account to continue' message with a Create account button, the right card marked with a green checkmark shows Log in and Guest checkout buttons with social sign-in options for Facebook, Google, and Apple. BRIX Templates branding at the bottom.

Checkout & payments

Mar 18, 2026

Let people buy first, sign up later — don't gate checkout with registration

Forced account creation at checkout loses impulse buyers. Let users check out as guests, log in, or use social sign-in for faster purchases.

Checkout & payments

Mar 18, 2026

Small security cues next to the payment button ease the anxiety that kills conversions

Trust badges and guarantees near the payment button reassure users at the moment of commitment, reducing hesitation and cart abandonment.